Fope is a family owned Italian jewellery house, founded by Umberto Cazzola in 1929. Each piece of jewellery is made in the company’s headquarters in Vicenza, the Italian capital of jewellery making.
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Launched to coincide with the company’s 90th anniversary; the identity aims to elevate and consolidate Fope’s standing amongst leading global jewellery houses.

The identity implies the precision and technical ingenuity that make Fope’s pieces possible, and offer a link to the artistry of the surrounding area.

Role:
Concept creation / Development / Implementation / Guidelines / Art direction / Print design / Web design / Campaigns / Packaging design

Completed at North
Location photography by Jeremy Coysten