Fope

— Revealing a heritage of modernity

Vicenza

Fope is a family owned Italian jewellery house, founded by Umberto Cazzola in 1929. Each piece of jewellery is made in the company’s headquarters in Vicenza, the Italian capital of jewellery making.

Launched to coincide with the company’s 90th anniversary; the identity aims to elevate and consolidate Fope’s standing amongst leading global jewellery houses.

The identity implies the precision and technical ingenuity that make Fope’s pieces possible, and offer a link to the artistry of the surrounding area.
Role:
Concept creation / Development / Implementation / Guidelines / Art direction / Print design / Web design / Campaigns / Packaging design

Completed at North
Location photography by Jeremy Coysten
Related:
Building a photographic legacy